Marketing and Corporate Communications Analyst

Job Title: Marketing and Corporate Communications Analyst

Job Summary

Marketing and Corporate Communications Analyst will provide support to the Marketing and Corporate Communications Manager in executing marketing and communication strategies. Will assist with marketing campaigns, analyzing performance data, and contributing to various communication efforts to enhance brand visibility and user engagement.

Job Responsibilities

  • Help create marketing materials such as social media posts, email newsletters, and promotional content. Monitor and report on the performance of marketing campaigns and suggest improvements.
  • Collect and analyze data related to marketing activities, including user engagement, campaign performance, and social media metrics. Prepare reports and visualizations to support decision-making and optimize marketing strategies.
  • Support the development of content for various communication channels, including the company’s website, social media platforms, and internal communications.
  • Social Media Management: Monitor social media platforms for user interactions, comments, and feedback. Assist in scheduling and managing social media posts and campaigns.
  • Support the planning and coordination of events, webinars, and promotions.
  • Provide administrative support to the Marketing and Corporate Communications team, including scheduling meetings, organizing files, and managing documentation.
  • Assist with budgeting tasks, such as tracking expenses and preparing budget reports.
  • Conduct basic market research to gather information on industry trends, competitor activities, and user preferences.
  • Assist in compiling and analyzing research findings to support marketing strategies.
  • Prepare regular reports on marketing and communication activities for review by the Marketing and Corporate Communications Manager.
  • Ensure timely and effective communication with internal teams and external partners.

Job Requirement

  • Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
  • 0-2 years of relevant experience, including internships or academic projects related to marketing or communications.
  • Professional Membership: Membership in relevant professional bodies (e.g., CIM) is a plus but not required.
  • Basic understanding of marketing principles and communication strategies.
  • Strong analytical skills with the ability to interpret data and provide actionable insights.
  • Proficiency in using standard office software (e.g., Excel, Word) and familiarity with social media platforms.

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